Storytelling for Sales Engineers
In 2020, I did something I have been dreaming about for some time. I published my first book. It is a goal that I have been keeping to myself for many years. I knew I had talent as a storyteller but lacked the technical writing skills to complete the task. I told myself a story, a story that I believed. The story told me I would never be a writer. In June of 2019, I sat across the table from a colleague who had a different story to tell. It was based on the same character arc as the story I told myself, but his story had a different outcome. His story was all about the journey of setting a goal, obtaining the skills, and completing that goal. His story told me that I was not a writer yet, but there was a path in which I could be. Fortunately, I also believed in his story. A little over a year later, I published my first book. Storytelling is the process of using words and actions to communicate basic facts and context to another person to relate to those facts. Everyth